About Us
WE KNOW HOW
TO GET THERE
We know what to do
There are many avenues for positive change in a small business. However, not all opportunities hold equal promise for Owner/Operators. We bring academic rigour to the decision-making process and ensure our clients are choosing their battles wisely.
We know what to expect
No matter what avenues of change you pursue, you will face resistance from your staff. Some may be justified, but, most will simply be because change is uncomfortable.
All humans make more rational decisions when they’re thinking in future terms but behave irrationally (emotionally) in present terms. Often in contradiction to previously well-laid plans.
We know how to prepare you and your people at the beginning to minimize unproductive resistance down the road.
Who We Are
Our Team
My small business philosophy has always been simple: create value for customers.
Since 2017, I have helped 100+ Owner/Operators clearly see which customers matter most to their business, and, how to build predictably profitable systems that best serve those customers. But how I help most is by supporting their people through the process of organizational change.
I credit 20+ years of real-world work experience for my ability to lead people and solve problems. Across industries, hierarchies and generations, I know one thing is always true: change is hard.
My unique blend of technical skills and practical experience is the Swiss Army Knife small businesses need to actually make change happen.
My purpose is to empower teams to achieve mastery and breakthrough results. Emphasizing teamwork and communication, I have led teams with and without a title throughout my career.
Whether it’s managing clients and partners or when leading a classroom, I value discipline and perseverance — two qualities that all successful small business owners possess.
I seek to help small businesses navigate challenges and seize opportunities by combining those qualities with my strategic acumen, leadership, and dedication to fostering growth + creativity.
Dedicated expert with rich professional background.
Get In Touch
Arrange a free initial discussion to explore further:
FRESH PRESPECTIVES
Our Thoughts
We don’t subscribe to the status quo.
We don’t settle for small ideas.
We don’t take the easy road.
We value courage, creativity and constructive conflict and write about ideas produced in the process.
The Power of Working on, Not in, Your Business
22 February 2025How we help Canadian Manufacturers de-risk revenue to increase enterprise value.
27 January 2025The process is smoother and you get results sooner when you expect change to suck.
27 January 2025Ask these two simple questions to avoid wasting time, money and emotional energy.
15 January 2025